Startup Fundraising

Venture Capital Insights

SaaS

How to Get a Warm VC Intro (and Actually Land the Meeting)

Written By

Gustavo Brill

Dec 13, 2024

Fundraising is brutal — but warm intros change the game. They get you 10x the response rate of cold emails. Here’s a tactical playbook to nail it.

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🔥 How to Get a Warm VC Intro (and Actually Land the Meeting)

Fundraising is brutal — but warm intros change the game. They get you 10x the response rate of cold emails. Here’s a tactical playbook to nail it:

🔑 1. Warm Intros > Cold Outreach

Yes, cold DMs and emails can work — but warm intros still rule. VCs trust their network more than a random pitch.

👉 Ask founders they’ve backed.

👉 Tap friendly investors, ex-colleagues, or advisors.

👉 Use tools like Conduit, Signal, or VC portfolio maps to find mutual connections.

🧠 2. Build a Relationship First

Before the intro, do your homework.

→ Follow the investor on X (Twitter) or LinkedIn.

→ Like + comment on their posts for 1–2 weeks.

→ Reference a recent deal or opinion they shared — relevance builds trust.

This way, when your name comes up, it’s familiar — not random.

🎯 3. Make the Intro Request Frictionless

Your contact is doing you a favor — make it brain-dead simple to forward.

Keep it short (under 150 words), and include:

  • A 1-line description of your startup

  • Traction proof (users, revenue, waitlist)

  • A bold, clear ask (“We’re raising $500K pre-seed and would love to chat”)

  • Deck or Notion link (never ask if they want the deck — just include it)

📊 4. Turn the Intro Into a Call

When the intro hits:

  • Reply fast (within 1–2 hours)

  • Say thank you

  • Propose 2–3 time slots

  • Keep it short, upbeat, and confident

No reply after 5 days? Bump once, politely. If still no response, move on. Don’t burn bridges — timing is everything.

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Written By

Gustavo Brill

Updated on

Dec 13, 2024

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